Produce on Wheels for Eating Right Project

Dan Remley's picture

The POWER project is a mobile farmers market with a strong nutrition and horticulture education focus. The functions of the POWER project are as follows.

• A mobile teaching unit to build gardening, food preservation, retail ready, nutrition and cooking skills

• A resource (information, equipment, etc.) library for local producers and consumers

• A bridge between buyers, retailers, and sellers. The unit will purchase fresh produce at market value from community and market gardens and sell to restaurants, small grocers, or directly to consumers

Black River Organics

Chester Bowling's picture

Context: What are your objectives, opportunities and challenges?
My objective is to grow and sell high quality fruits and vegetables while making money.
Focus: What specific customers and customer needs are you focused on?
The need is the demand for fresh local organic fruits and vegetables.
Deliverables: What will you deliver to customers and what is critical to your ability to deliver?
High quality local organic fruit and vegetables. Customers will have benefit through health.

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