LFS Business Case Information Header

Business Case Information

Value Proposition

<p>Benefits of Partnership:<br style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; " /><br style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; " />Mapping: Inclusion on an interactive, searchable map that residents and visitors can use to seek out local foods offered at restaurants, farmers markets, retail outlets and food events, locate other organizations sponsoring local food and find local farmers and producers in the region. Our mobile app is coming soon!<br style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; " /><br style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; " />Promotion &amp; Publicity: The 30 Mile Meal will unite all community members involved in the local food movement under one brand advocating and promoting local foods. 30 Mile Meal partners will be featured on the 30MM website and in its various communications including blog posts, press releases and articles, email newsletters and Facebook posts. We will proudly cross-promote and support our partner&rsquo;s events and accomplishments through our network!<br style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; " /><br style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; " />Special Events: The Lake to River region will host and promote a variety of events each year including, but not limited to, annual networking events, farm tours and workshops and Restaurant Week. The goal of these events is to increase visibility of our partners and create a strong network of local food advocates. We will also participate in, support and promote our partner&rsquo;s own events.&nbsp;</p><p>This project will help promote local food, enhance local food businesses and strengthen the local economy. It will improve access to healthy, local foods and better the overall health of residents. It is a piece of a strong regional economic redevelopment strategy.&nbsp;</p>

Workload

<p>The main work that remains to be done is attracting markets for local foods such as restaurants and retail outlets to the campaign as well as raising awareness of the campaign among farmers and food producers. There will be one staff member committed to this. We are seeking out interns to assist with the project. We expect awareness to be raised to a decent level after the first year of the project.&nbsp;</p>

Mapping

<p>1. We need to find farmers and producers that will partner with us and supply their products to the markets we develop. They will also be key in cross-promotional efforts.&nbsp;</p><p>2. We need to find restaurants, retail outlets and other food-related businesses in the &quot;buyer&quot; category that are willing to partner with us and purchase local foods.</p>

Required Resources

<p>Other than ourselves, we have several partners ranging from farmers, CSAs and producers to restaurants and tourism bureaus. All of our partners have knowledge of and large networks in the agricultural, business and government arenas. We need people/businesses/organizations to help us promote this campaign and get the word out.&nbsp;</p>

Business Entity Connections

Business Community Asset
Business Community Asset
Business Community Asset

Pages